BLENDERDAY

A FOOD GHOST STORY

Do you know the feeling when a mouldy, old carrot all of the sudden peaks out from the back of the fridge? Yeah, so do we. It’s especially easy to lose track of your leftovers with a packed Christmas fridge.
Luckily, IKEA has plenty of smart food storage solutions that will keep your leftovers from haunting you.

Made with Hobby Films and The Pelorian Brothers.

Press:
AdAge
Muse by Clio
Shots
Ads Of The World
Design Taxi
LBB Online

Credits:
Creative Directors: Emil Asmussen, Rich Perusi, Martin McAllister
Strategy Director: Hamish Cameron
HoP Northern Europe: Heidi Baltzer
Senior Producer: Bruno Carvalho
Post Producer: Katrine Filt
Business Director: Ann Bergström